Where do you spend the most time in your business?
Do you get to spend your time planning for the future, building business relationships, and serving your customers at the highest level?
Or is all your time used putting out fires, dealing with employee issues, and struggling to turn a decent profit?
Most of the home service businesses I work with are stuck in the second scenario. They are operating in a reactive way instead of a proactive way. The good news? You CAN change things around, and it’s not as hard as it may seem.
I brought industry expert Alan Levi on to the podcast to share how he used business process mapping and systems to transform his family’s struggling HVAC company into a 17 million dollar juggernaut. Listen in to learn how to plug the profit leaks in your business and set up the right processes and procedures to make it run like a well-oiled machine. One that makes you money.
You’ll Learn how to…
- Having strong financial systems and budgeting to ensure profitability
- Using business process mapping to find and plug profit leaks
- Strategies for empowering employees through documented processes and procedures
- The value of offering a “career, not just a job” to attract and keep top talent
- Techniques for effective pricing and communicating the value proposition to customers
- How having a sales manager leads to more profitable installations
- Using business process mapping to create a pipeline of skilled technicians
Key Moments…
- [00:01:30] – Importance of Systems and Processes
- [00:03:39] – Budgeting and Financial Management
- [00:06:13] – Avoid Profit Leaks Through Business Process Mapping
- [00:09:08] – Implementing Standard Operating Procedures
- [00:11:15] – Business Process Mapping and Developing an Organizational Structure
- [00:14:54] – Building a Family-Oriented Company Culture
- [00:32:01] – Calculating Overhead and Pricing Accurately
Importance of Systems and Processes
As a home service business owner, it’s crucial to have strong systems and processes in place to ensure the smooth and efficient running of your operations. Without these foundational elements, your business can quickly become chaotic, leading to profit leaks and missed opportunities. The key is to shift your mindset from “hurry up and do something, and hope the money will follow” to a more strategic, data-driven approach.
Budgeting and Financial Management
Proper financial management is the backbone of a successful home service business. Many business owners operate with “financial blindfolds,” relying on their accountants to come in once a year and provide a snapshot of their financial health. This reactive approach can lead to disastrous consequences, such as unexpected cash flow issues or missed opportunities for growth. When you implement a proactive budgeting process and learn to run your company on percentages, you can have valuable insights into your financial GPS, allowing you to make informed decisions and course-correct as needed.
Avoid Profit Leaks Through Business Process Mapping
One of the most effective ways to identify and address profit leaks in your business is through business process mapping. This involves mapping out the entire customer experience, from the initial contact to the completion of the job. By visualizing your processes, you can quickly identify areas where inefficiencies or breakdowns are occurring, allowing you to implement targeted solutions. This holistic approach can help you plug the “big gushers” of profit leaks before addressing the smaller drips.
Implementing Standard Operating Procedures
While standard operating procedures (SOPs) can be a valuable tool, they are just one piece of the puzzle. To truly empower your team and create a scalable business, you need to develop comprehensive operating manuals that cover 80% of your day-to-day operations. These manuals should be written in plain language, with buy-in from your staff, and reinforced through well-structured meetings. This type of business process mapping ensures that your team understands their roles and responsibilities, and can contribute to the continuous improvement of your processes.
Business Process Mapping and Developing an Organizational Structure
As a business owner, it’s important to recognize that you may be the bottleneck in your own company. By creating a clear organizational structure, with defined roles and responsibilities, you can empower your team to take ownership of their respective areas. Business process mapping can help you identify the key functions within your organization and ensure that each role is supported by the necessary systems and training. This approach not only reduces your reliance on key individuals but also fosters a culture of accountability and continuous improvement.
Building a Family-Oriented Company Culture
Attracting and retaining top talent is crucial for the long-term success of your home service business. By offering a career, rather than just a job, and creating a family-oriented company culture, you can build a loyal and dedicated team. This starts with investing in training and development, and ensuring that your team feels valued and supported. When your employees feel like they are part of a larger mission, they are more likely to go the extra mile and contribute to the overall success of your business.
Calculating Overhead and Pricing Accurately
One of the common pitfalls for home service businesses is underestimating their true overhead costs. By taking the time to accurately calculate your indirect and direct costs, you can ensure that your pricing reflects the true value of your services. This not only protects your profit margins but also helps you to differentiate your business from the competition by offering a premium service that is worth the investment.
About Alan:
Al Levi is a former contractor who shares his knowledge with other contractors so they can learn to run their businesses with less stress and more success through his online programs, The 7-Power Contractor Signature Operating Manuals System and Signature Staffing System, and his book The 7-Power Contractor. For more information, contact al@7powercontractor.com or visit 7powercontractor.com/systems.
Connect with Alan:
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- The 7-Power Contractor Signature Operating Manuals System and Signature Staffing System, and his book The 7-Power Contractor. For more information, contact al@7powercontractor.com or visit 7powercontractor.com/systems.
- Website – Use the Connect With Us box in the bottom right to schedule a free 30-minute zoom session to discuss your business with Al.
- Alan’s LinkedIn
- Alan’s Facebook
- Alan’s Twitter